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launching a celebrity brand in an emerging marketplace.

Montel Williams needs no introduction, his reputation has preceded him for many years. He was a personal talk-show favorite of mine, growing up. Montel’s team was referred to me by a current client because their new business venture required a presentation deck for potential investors. After the initial project was a success, Montel’s team reached out again in desperate need of assistance launching a website within a week. Understanding that the initial site would need to be a template to meet this deadline, the site was live the following Wednesday evening before the airing of a segment on The Dr. OZ show.

 

There were many other needs throughout the next few years as the company was trying to figure out its place in this industry. There were many changes to the product as the market shifted. They have continued to be a client to this day as Melanie, his managing partner, has said — I'm their 'person' where I've acted as Creative Director on their team while working with other agencies on various projects. It's been an honor to work for such great people and to do work for a man who has contributed so much as a naval veteran and patient advocate.

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